News Topic
Marketing
23 articles
SEO in 2024: Brace for Disruption as AI and Automation Take Hold
Search engine optimization has never been a field for the fainthearted.
SMS Your Way to Loyalty: Brands Tap Into Texting To Boost Revenue
The holiday shopping season showed the power of personalised mobile messaging for brands, writes Anup Khera, VP and GM of International at Attentive.
What’s next for the creator economy? Expert reveals how to boost your social media presence (and bottom line) in 2024
Travel influencer and entrepreneur Jessica Dante has her finger on the pulse of the booming creator economy.
Hey Siri, Where’s the Nearest Coffee Shop? – 72% of Americans Embrace Voice Search
As we become increasingly reliant on voice technology in our cars, homes, and mobile devices, businesses need to consider how to optimize for voice search,…
Hootsuite’s 2024 Social Trends Report Unveils Key Insights, Navigating AI Challenges in Social Media Marketing
Hootsuite, a frontrunner in social media marketing, has released its highly anticipated 2024 Social Trends Report, shedding light on the dynamic shifts within the social…
UK Team Wins Gold at ICCO Next Generation PR World Cup
Dana Hanna and Jack Everley of the United Kingdom have won Gold at the third annual ICCO Next Generation PR Word Cup.
Card Issuer Enfuce Aims to Redefine Fintech Landscape with Brand Evolution
Enfuce, a pioneer in card issuing and processing, is set to make waves at Money20/20, the esteemed fintech event, as it unveils its brand evolution…
New York-based Agencies Merge to Form Creative Powerhouse
DDB Worldwide, a leading advertising and marketing network, has announced the merger of its DDB New York office with adam&eveNYC to create a dynamic new…
Giant Digital’s Director of Product & Innovation Joins Esteemed BIMA 100 List
Giant Digital’s Director of Product & Innovation, Alex McGibbon, has earned a coveted spot on the BIMA 100 list, which acknowledges the most influential individuals…
Derby Business Briight to Boost Local Economy with Government Grant
Briight, a thriving visual marketing agency in Derby, plans to utilize a government grant to support the growth of organizations in the city and stimulate…